What they do:

Happy Pay is a Buy Now, Pay Later (BNPL) solution designed to help merchants grow sales while giving customers flexible payment options. By integrating directly with merchants’ existing distribution channels, Happy Pay seamlessly attracts and serves BNPL customers without disrupting current operations.

Our technology calculates customer affordability in minutes, reducing costs, eliminating inefficiencies, and ensuring responsible lending decisions. With Happy Pay, merchants can boost conversion rates and customer loyalty, while consumers enjoy smarter, more accessible financing.

Why we invested:

Happy Pay aims to offset impact while building brand equity through Happy World - an initiative that will contribute 1% of transaction fees to reforesting South Africa. Happy Pay not only aggregates great merchants but also world bettering initiatives by gamifying the shopping and donating experience by allowing users to find causes that align with their interests and measure their positive impact.

Founding Team:

Wesley Billet is the Co-founder and CEO of Happy Pay

Active in:

South Africa